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According to their site they say:
Together, we’re Australia’s favourite for advice, super, personal insurance, retail managed funds and retirement income.*
Named by our customers, in the face of life’s twists and turns, it represents possibilities – their hopes and dreams. At AMP, ever since we were founded in 1849, we have always believed that it’s our job to help turn those hopes and dreams, those plans and aspirations into a better tomorrow for everyone.
The mark may be new but our enduring commitment to helping Australians and New Zealanders realise their dreams and own their tomorrows remains unchanged.